Italian lace-making house
Cruciani is offering an ultra-chic update to a
childhood favorite, friendship bracelets.
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Beyoncé's Cruciani Bracelets |
“The label realized a demand for these macramé pieces after there were
lines out the door at its Forte dei Marmi boutique. The shoppers were hunting
for a four-leaf clover bracelet that the brand created for the 150th
anniversary of Italy's unification back in March 2011.” Shortly after, Cruciani
developed a large collection of the bracelets in various colors and styles, and
eventually they popped on the wrists of trendsetters and style icons, including
Rita Ora, Bar Refaeli, Heidi Klum,
Anna Dello Russo.
“The absolute confirmation of the trend happened about one month ago
when Beyoncé Instagrammed a picture
of her wrist full of our bracelets that she bought in the Capri boutique,” said
Cruciani founder, Luca Caprai.
You can find at the label’s newly opened boutique in the Time Warner
Center, at Barneys New York, or online at braccialetticruciani.net.